Selling on Wildberries from China is simpler than from Russia: the account opens in a day, goods are delivered to one of the 42 receiving warehouses in China, and the platform handles the rest—delivery, customs, and customer fulfillment. Below is the step-by-step process with current figures.
Requirements before starting
- A Chinese company with a 营业执照 — registration takes 3–5 days
- A personal Chinese bank account — linked to the seller account
- A refundable deposit of 10,000 ¥
- A payment system wallet (LianLian Pay or similar) for payouts
Step 1. Account: from a few hours
A WB account for Chinese sellers opens in anywhere from a few hours to one business day—with company documents ready, this is the fastest step in the entire process. The 10,000 ¥ deposit is paid upon registration and returned when the account is closed.
Step 2. Product listings in Russian
Listings must be filled out in Russian: title, photos, description, and specifications. This is the primary area of competition—machine translation from Chinese is immediately obvious and kills conversion rates. Common mistakes are detailed in our analysis of Chinese seller errors.
Step 3. Pricing and economics
Commission depends on the item category: currently from 1,5 to 26%, with a median of 21% — live category table. Logistics are fixed: base rate of 0 ¥/kg + 0 ¥ per order, ready-made weight-based calculations. Chinese corporate taxes are approximately 6%.
Step 4. Shipment
Goods must be packed according to platform requirements, labeled with barcodes, and delivered to a WB warehouse in China—cities and restrictions are in the warehouse directory. From there, WB handles delivery; transit time to the customer is 15–30 days, with statuses visible in the account.
Step 5. Payments
Payouts are received in yuan via a payment system; WB withdrawal commission is 0%, with a 1–3 business day processing time. Prices are set in yuan, and the platform handles the conversion to rubles for the customer — how conversion works.
Frequently asked questions
What do I need to register as a seller on Wildberries from China?
You need a Chinese company with a 营业执照, a personal Chinese bank account, a refundable deposit of 10,000 ¥, and a payment system wallet like LianLian Pay for payouts.
How long does it take to open a Wildberries account for a Chinese seller?
The account opening process for Chinese sellers is very fast and typically takes anywhere from a few hours to one business day.
How are shipping costs calculated for Wildberries orders from China?
Logistics costs are fixed at a base rate of 0 ¥/kg plus 0 ¥ per order.
What is the expected delivery time for customers ordering from China?
Once goods are delivered to a Wildberries warehouse in China, the transit time to the customer is 15–30 days.
- Listings and infographics
- Live price calculator
- Publication and orders