Knowledge Base
Ozon content and rating

Ozon product moderation: errors and how to avoid them

3 min read

Ozon moderation checks product cards for completeness: specifications, accurate descriptions, and images. If a card fails, it receives a "Moderation failed" status in the "Errors" tab, and the product will not appear on the site. Errors are categorized as critical or "needs revision," and they are handled differently.

Two types of errors

TypeLocationMeaning
Critical"Errors" tabcard is not created/updated, product is not on the site
Non-critical"Needs revision" tabproduct is on sale, but search ranking is lower

How to fix

  1. hover over "Status" to see the comment with the reason and recommendation
  2. fix and resubmit — use "Fix all" for bulk edits
  3. for batch processing: download category templates (XLS), edit, and upload
  4. after moderation — automatic indexing (~1 hour) and the product appears in search
Prevention is cheaper.Most rejections are due to missing mandatory specifications or low-quality images. Cards created according to localization rules pass on the first try: rules.

After moderation

Passing moderation ≠ visibility: indexing and ranking follow — how to appear in search results. Check statuses and errors after every bulk upload.

The cheapest way to pass on the first try.Fill in everything the dashboard marks as mandatory BEFORE the first submission. Every "rejected-corrected" cycle delays the product launch by a day.

Frequently asked questions

How long does moderation take?

Usually from a few minutes to several hours. After successful moderation, the product goes to indexing, which takes about an hour, after which it appears in search. If the status does not change for more than 24 hours, check the "Errors" tab: the card likely requires corrections.

Why did the product pass moderation but is not selling?

Moderation checks the correctness of the card, not its competitiveness. Indexing, price, and content determine sales: how Ozon search works. You should also check the content rating — cards with 40 points sell worse than those with 80.

Can I edit the card after moderation?

Yes, but editing mandatory fields will send the product for re-moderation and re-indexing. Bulk edits are easier to manage via XLS template uploads to avoid losing data in filled fields.

What is the difference between critical and non-critical moderation errors?

Critical errors prevent the product from being created or appearing on the site, while non-critical errors allow the product to remain on sale but result in a lower search ranking.

How can I find out why my product card was rejected?

You can hover over the Status field in your dashboard to see a comment detailing the specific reason for the rejection and recommendations for fixing it.

What happens after I fix my product card and resubmit it?

Once you resubmit, the product undergoes automatic indexing which takes about an hour before it appears in search results.

Does passing moderation guarantee that my product will appear in search results?

No, passing moderation only confirms the card is correct; the product must still go through indexing and ranking processes to appear in search results.

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