WB requirements for FBS packaging can be summarized in one phrase: the order must arrive intact and identifiable. In practice, this means single or multi-layer packaging appropriate for the item type, a label printed at 100% scale without margins, and dimensions that match the product card.
General rules
- Single-layer packaging (box, polybag) or multi-layer (inner film + polybag) — depending on fragility
- Labels: print from the 'Shipment Tasks' page, 100% scale, no margins
- Fragile items — with cushioning; liquids — hermetically sealed
- Dimensions and weight in packaging = product card data: discrepancies lead to penalty logistics recalculations: how dimension penalties work
Complex categories — automotive parts example
- Car batteries: hermetic shrink wrap or 100–120 micron polybag + filler
- Motorcycle batteries: 3 layers of bubble wrap + 2 layers of stretch film
- For other categories, WB has specific regulations in the seller dashboard help section
Packaging economics
The tariff is based on weight, rounded up to the nearest 100 g: 0 ¥/kg at the main rate. Every extra 100 g of packaging across a thousand orders equals thousands of yuan. Fulfillment centers pack according to standards in a streamlined process: how it works.
Frequently asked questions
Is a box mandatory, or can I use a polybag?
It depends on the product: soft, non-fragile items can travel in durable polybags, while fragile and rigid items require boxes with cushioning. There is only one criterion: the shipment must survive cross-border transit with multiple transshipments.
What happens if the label is unreadable?
Manual processing at the warehouse: delayed intake, risk of mis-sorting. Printing rule — 100% scale without margins, applied to a flat surface of the packaging, without film over the barcode that causes glare.
Who should apply the labels — the supplier or the fulfillment center?
The fulfillment center is more reliable: suppliers often mix up marketplace labels between orders. Fulfillment centers apply them during quality control — errors are caught before shipment, not at the WB warehouse.
What are the requirements for printing Wildberries shipping labels?
Labels must be printed from the Shipment Tasks page at 100% scale without margins. They should be applied to a flat surface on the packaging, ensuring no film covers the barcode to prevent glare.
How does packaging weight affect my shipping costs on Wildberries?
The tariff is based on weight rounded up to the nearest 100 g, currently at 0 ¥/kg for the main rate. Because every extra 100 g adds to the cost, excessive packaging can lead to significant expenses across many orders.
Are there specific packaging rules for shipping car or motorcycle batteries?
Yes, car batteries require hermetic shrink wrap or a 100–120 micron polybag with filler, while motorcycle batteries need three layers of bubble wrap and two layers of stretch film. Additionally, these items must be shipped via express from Hong Kong to meet air transport requirements.
Why is it important that my package dimensions match the product card?
Discrepancies between the actual dimensions and weight of your package and the data in the product card lead to penalty logistics recalculations. Ensuring these match is essential to avoid extra charges.
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